Director Blames Trolls For Big Box Office Crash

“Love Insurance Kompany,” starring Pradeep Ranganathan, opened to strong buzz on April 10 but failed to sustain momentum at the box office. The film, set…

“Love Insurance Kompany,” starring Pradeep Ranganathan, opened to strong buzz on April 10 but failed to sustain momentum at the box office.

The film, set in a futuristic world where love comes with insurance, reportedly grossed around Rs 60-66 crore against a budget of nearly Rs 60 crore.

Director Vignesh Shivan has now blamed online negativity for the film’s underwhelming performance.

In a social media post, he said excessive negativity on the internet scared audiences away from theatres.

He argued that some reviews damage original films, especially when they do not have strong industry backing.

He also quoted a proverb, suggesting that a film’s fate often depends on the environment around it.

His comments have triggered a debate online. Critics say the director should accept flaws in the film’s execution, including its uneven screenplay.

Supporters, however, point out that the film received mixed reviews, with many praising the music and S.J. Suryah’s performance.

The debate has once again raised questions about the impact of online reviews and social media negativity on films that depend heavily on theatrical word of mouth.